Sora
by OpenAI
PaidOpenAI's text-to-video and image-to-video AI model capable of generating realistic and imaginative video scenes from text prompts.
Overview
Sora is OpenAI's text-to-video and image-to-video AI model, capable of generating professional-quality 1080p videos up to 25 seconds long with synchronized dialogue, sound effects, and music — all from a single text prompt or image reference. Sora 2 (September 2026) eliminated previous length restrictions and introduced character cameos and synchronized audio generation.
A landmark $1 billion partnership with Disney unlocks licensed character generation with proper IP protection. The model is available through ChatGPT subscriptions and the OpenAI API for developers.
Pricing
ChatGPT Plus
$20 /mo
- Up to 50 videos/month at 480p
- Fewer at 720p
- Included with Plus subscription
ChatGPT Pro
$200 /mo
- 10,000 credits
- Up to 1080p resolution
- Maximum generation limits
API
Pay per second
- Sora 2: $0.10/second (720p)
- Sora 2 Pro: $0.30/second (720p) or $0.50/second (1024p)
- ~$1-$5 per 10-second video
Pros & Cons
Pros
Industry-leading video quality and realism from text prompts
Synchronized audio, dialogue, and sound effects in a single generation
Available through familiar ChatGPT interface
Disney partnership enables licensed character generation
Full 1080p HD resolution as standard
API available for developers and integrations
Cons
No free access — requires ChatGPT Plus ($20/mo minimum)
Plus plan limited to 480p resolution
API pricing can add up quickly for longer videos
Generation times can be slow for complex prompts
Limited editing and control compared to traditional video tools
Content policy restrictions on certain types of video content