Brand24

by Brand24

Paid

AI-powered social media monitoring and brand management platform that tracks mentions, analyzes sentiment, and identifies influencers across the web.

4.6
out of 5.0 · 600+ reviews
Category Marketing
Platform Web
Last Updated May 15, 2026

Overview

Brand24 is an AI-powered social listening and media monitoring tool that tracks brand mentions across social media, news sites, blogs, forums, podcasts, and review platforms in real time. The platform uses AI to analyze sentiment, detect trends, and identify influential voices discussing your brand or industry.

Key features include automated PDF reports, a Discussion Volume chart for spotting PR crises early, and an Influencer Score that helps teams identify partnership opportunities. The AI assistant summarizes mention data into actionable insights, saving marketing teams 10–15 hours of manual monitoring per month.

Brand24 serves marketing teams, PR agencies, and brand managers who need to stay on top of online conversations. It supports 25+ languages and integrates with Slack, Google Analytics, and major social platforms.

Pricing

Individual
$199 /mo (annual)
  • 3 keywords, 2,000 mentions/month, 1 user, 12-hour update intervals, AI sentiment analysis
Team
$249 /mo (annual)
  • 7 keywords, 5,000 mentions/month, unlimited users, real-time updates, AI reports
Pro
$399 /mo (annual)
  • 12 keywords, 25,000 mentions/month, real-time updates, influencer discovery, white-label PDF reports
Enterprise
$599 /mo (annual)
  • 25 keywords, 100,000 mentions/month, dedicated account manager, custom integrations, SLA. *14-day free trial on all plans
  • Monthly billing is 14–25% more expensive.*

Pros & Cons

Pros

Real-time monitoring across social media, news, blogs, forums, and podcasts
AI sentiment analysis and automated reports save 10–15 hours per month
Strong G2 rating (4.6/5 from 337 reviews) with high customer support scores
Discussion Volume chart helps detect PR crises and viral moments early
Supports 25+ languages making it suitable for global brand monitoring

Cons

Starting price of $199/month puts it out of reach for small businesses
Mention caps can be exhausted quickly for brands with high online activity
Sentiment analysis struggles with sarcasm, slang, and niche industry jargon
Mobile app lacks the deeper filtering and analysis options of the desktop version
Individual plan limits to 1 user with only 12-hour update intervals

Reviews